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MONTEREY WINE COUNTRY

Where Great Taste Begins

 
 
Big Sur. Carmel. Pebble Beach. Cannery Row. Millions of tourists make the pilgrimage to Monterey County to enjoy the region’s picture postcard scenic beauty. And when visiting, many are surprised to find that Monterey also boasts a thriving wine industry, producing some of California’s best vintages. Close to 40,000 acres of wine grapes are now under cultivation here; almost fifty different wine brands call Monterey home.

No longer a well- kept secret, Monterey’s vintners are taking their rightful place on the world stage, winning more than their share of accolades. From Chardonnay to Cabernet, from Riesling to Pinot Noir, a bottle of wine with Monterey on the label is synonymous with quality. Taken as a whole, the wines of Monterey County tend to exhibit a wonderful “fruit forward” character, balanced by just enough acidity. This “Monterey Balance” makes the local wines incredibly versatile for pairing with food.

ON CALIFORNIA’S CENTRAL COAST…

Warming sun, cooling fog, and complex soils are components essential to the winegrower’s art. The Franciscan missionaries and Spanish conquistadors found these key factors in abundance when they arrived in Monterey in the 1700’s. Since that day, Monterey has been holy ground to the vintner. The single most important factor in the region’s makeup is the close proximity
of Monterey Bay. This extremely cold body of water provides fog and winds throughout the area, allowing Monterey County the gentlest, longest growing season in California.

Monterey’s grapevines tend to produce buds in early spring (about two weeks earlier than other regions) and the fall harvest typically begins two weeks later than other regions. The grapes remain on the vine approximately one month longer than elsewhere in the state, resulting in mature, vibrant fruit, with ideal varietal flavors and balance.

LOCATION, LOCATION, LOCATION…

Through four decades of trial, error, and inspiration, Monterey winegrowers have learned what the French have known for centuries – when talking about wine, it ’s all about “place.” Appellation is the term that refers to the wine grapes’ place of origin. A vineyard’s “sense of place” is a synthesis of geography, climate, soil, and viticultural practices. These elements combine to create characteristics that make the grapes and the wine from that locale unique.

The Monterey County Vintners and Growers Association (MCVGA) represents over 85 vintners and growers. The Association has been instrumental in helping tell the “Monterey Message,” a simple statement of fact: California wines from Monterey
County are among the best in the world. The quality and value inherent in every bottle from Monterey makes it an evermore attractive choice for savvy world consumers. Additional details on the Monterey wine industry and wine events that occur in Monterey can be obtained at www.montereywines.org or 831.375.9400. 

by Dave Muret

   



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